by Sonia Guzmán
As part of their campaign to promote the new ET9 model, NIO released a video in which we can observe a fashion print version of the car “Shaking Off” the snow like a puppy.
One of the most attractive features of this release is the vibration chassis system that would allow us to remove the snow easier and faster than just using a regular snow removal tool.
While this is not the first manufacturer that comes up with the idea (Renault did it first with their “Megane” model) and certainly the feature is not as powerful and “puppy like” as advertised in the video, NIO’s marketing team definitely understood the “Make it Cute” assignment, and will for sure amuse and attract more than one future buyer.
For the complete and detailed information about the new NIO ET9 please visit NIO’s official website

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